About us

About UNINA

Our Story

UNINA was born from a vision: to bring the beauty and diversity of African culture into everyday life.
We believe design is more than aesthetics – it’s a way to express identity, roots, and pride.
Through our products, we want to build bridges and make African inspiration visible – every day, everywhere.

Our Mission

Our first step: creating backpacks that unite functionality and culture.
We aim to reach people who not only admire African culture but want to carry it proudly in their daily lives.
It’s not about fast trends – it’s about long-lasting companions that carry personality and a story.

Our Values

  • Style & Functionality: Minimalist rolltop backpacks inspired by modern urban design.

  • Cultural Inspiration: African-inspired patterns and elements that give each backpack a unique story.

  • Comfort & Practicality: Lightweight, durable, and versatile – perfect for study, work, or travel.

Our Product

We create rolltop backpacks that do more than carry your essentials – they make a statement.
Adaptable to your needs, rolled or unrolled, they save space and keep you organized.
They fit modern lifestyles, combining comfort, practicality, and a distinct design.
Especially in Germany, where every fifth commuter carries a rolltop backpack, we bring a new cultural twist to a beloved everyday item.

Our Future

UNINA starts with a clear focus: backpacks that connect culture, function, and style.
But our journey doesn’t end here – we plan to expand our collection and grow a brand that stands for cultural inspiration, quality, and everyday design, across Europe and beyond.